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Banking is an important part of everyone’s life. But a good bank is more than a place to store money; a good bank offers other features beneficial to the consumer, to attract them to come to – and stay with – the offering institution. Sainsbury’s is a relatively new name in the financial industry. Famous more for selling groceries than for offering financial services, it is joining the hordes of other high-street names in providing the customer with more and more ways in which to utilise its services. Sainsbury's Bank offers travel services, credit cards, insurance policies for the whole family, savings, and borrowing service. With the aid of an online banking front, the consumer gets instant information, instant coverage, and instant protection. With one bank offering so many services, a consumer will find it is not necessary to have multiple providers when having one provider is easy, cost effective, and family friendly. Sainsbury's Bank offers a wide range of borrowing options for the consumer. Whether borrowing an amount under or over £25,000, the consumer is offered an instant decision, no repayments for up to 3 months, and cheques delivered within 24 hours. Having credit problems? Sainsbury's Bank offers specialist lending partners able to help just about anyone with “questionable” credit history. Looking to purchase a new or used vehicle but need a bit of help? Again, Sainsbury's Bank offers car loans fit to many different socioeconomic conditions and payment plans. Of course, many consumers need a good bank for home purchases or mortgages. Sainsbury's Bank offers home mortgages and loans for the first time home buyer as well as veteran home buyers. Terms depend on many factors but include credit rating, job security, or property details. Purchasing a new home or mortgaging an existing home is a difficult decision and Sainsbury's Bank is ready to help ease your mind when the time comes. Looking for a savings account that works as hard as you do? Sainsbury's Bank offers different savings accounts with features suited to your needs. The internet saver offers online access and mail access to your account with great rates and AER/gross p.a. Fixed rate saver offers telephone and mail access with fixed terms. Instant access saver offers full access to your account no matter how you decide to connect, and offers cash back with each purchase. Direct saver offers easy access with telephone, online, and mail options when you need them with great rates appreciated by consumers. Finally, the child trust fund offers telephone and mail access designed to ease saving for a child’s future. Finding a reputable, affordable insurance provider is not easy. The Sainsbury’s consumer can choose from car insurance, travel insurance, home insurance, life insurance, identity theft insurance, or even pet insurance when choosing Sainsbury's Bank as a provider. Additionally, insurance policy holders can save up to 20% off when combining policies, 10% for purchasing service online, and even monies for purchasing service in advance. Sainsbury's Bank offers both a standard and platinum MasterCard with online access to account for easy payments and viewing. In addition to low introductory rates, Sainsbury's Bank offers special offers just for new customers, but many of the features are perfect for veteran credit card holders too. Low introductory APR and low transfer further add to the competitiveness of their product. Finally, Sainsbury's Bank offers travel services including travel insurance, travel money, and tips and hints to make your next business or vacation journey an experience you remember for the good not the bad. The American Express Travellers Cheque Card is just the item for those wanting adding security while travelling either in the UK, Europe, or the world. When you decide to travel, Sainsbury's Bank has your protection in mind and offers competitive rates on a variety of products. Choosing Sainsbury's Bank for your banking needs goes far beyond simply saving money. With Sainsbury's Bank you get full coverage for all your financial needs and specifications. With highly praised customer service, an impressive range of product at competitive rates, it is clear that Sainsbury’s are making a serious attempt at the market, and, from the evidence seen, they just might manage to make a lasting impression.
Staff editor, Insurance Section, March 2007 |
