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BBC has been given permission by media Regulation Company for its high definition channel to be broadcast permanently on digital and Freeview TV. The people at Ofcom say it is unlikely to have a significant negative market impact. They have also concluded that BBC HD will have consumer benefit as it will increase the accessibility of HD across the UK. On the other end of the spectrum, there have been concerns to whether the service will be valuable for licence fee payers, as at the moment the service is limited. The overall conclusion has been positive as at the moment HD programs will play for 3-4 hours a day and by late 2008 it will be increased to 9 hours a day. The programs will be from various genres to suit all customers and allow all programs to be delivered on the internet. Technology development is being taken into account to deliver the HD services. At the moment broadband infrastructure does not allow HD services to be delivered to a significant number of consumers so that needs development. More development will also be done to allow HD shows to be downloaded by the iplayer service. High definition TV will allow us to watch TV in a whole new way.
Staff editor, Digital TV Section, September 2007 |
